{"id":14717,"date":"2026-02-05T13:32:17","date_gmt":"2026-02-05T13:32:17","guid":{"rendered":"https:\/\/agrauxine.com\/privacy-policy\/"},"modified":"2026-02-05T13:32:19","modified_gmt":"2026-02-05T13:32:19","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/agrauxine.com\/en\/privacy-policy\/","title":{"rendered":"Privacy policy"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Summary of how we use your data<\/strong><br\/><\/h2>\n\n<p>Agrauxine by Lesaffre uses your personal data as data controller for certain purposes, including to operate and maintain our Platform and to manage our interactions and relationships with you. We may also use your personal data for purposes such as communicating with you about our products and services, direct marketing or analysis. You will find more information on this subject in sections 2 and 3.  <br\/><\/p>\n\n<p>Personal data is shared with other Lesaffre Group companies and third-party suppliers. In some cases, personal data is transferred outside the EEA. Further information is provided in sections 4 and 5.  <br\/><\/p>\n\n<p>Depending on where you live, you may have certain data protection rights. In particular, if you reside in the EEA, please consult the information in section 6. <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>What does this notice cover?<\/strong><\/h3>\n\n<p>This Privacy Notice describes how Agrauxine by Lesaffre (also referred to as \" <strong>we\" or \"us <\/strong>\" ) will use your data when you use our Platform or app (the \" <strong>Platform <\/strong>\" ), when you attend Lesaffre events\/trade shows or when we do business with you (as a seller or buyer of products or services).<br\/>This Privacy Notice also describes your data protection rights, including the right to object to certain processing carried out by Agrauxine by Lesaffre if you are resident in the EEA. Further information on your rights and how to exercise them can be found in section 7. <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Personal data we may collect about you<\/strong><\/h3>\n\n<p>We collect and process personal data about you when you interact with us. This includes :   <br\/><\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p><strong>Category  <\/strong><\/p>\n\n\n\n<p>Contact information<\/p>\n\n\n\n<p>Company information<\/p>\n\n\n\n<p>Marketing information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p><strong>Details  <\/strong><\/p>\n\n\n\n<p>Your address, e-mail address and telephone number<\/p>\n\n\n\n<p>Company name, title and function<\/p>\n\n\n\n<p>Your marketing preferences, including any consent you may have given us<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>Device information<br\/><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>Information about the browser or device you use to access our platform<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>Activity information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>Information relating to your activities on the platform (e.g. browsing, actions, pages consulted, frequency and dates of access, etc.).<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>Further information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>Any additional information you may provide by any means<\/p>\n<\/div>\n<\/div>\n\n<h3 class=\"wp-block-heading\"><strong>How do we use this information and what is the legal basis for this use?  <\/strong><\/h3>\n\n<p>We will only use your personal data for the purposes and legal bases described below:<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Objective<\/strong><br\/><\/p>\n\n\n\n<p>We will collect, use and store contact information, company information and additional information in order to manage your requests and inquiries.<\/p>\n\n\n\n<p>We will collect, use and store your contact details and those of your company to manage our relationship with you, whether you are a customer or a supplier.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Legal basis<\/strong><br\/><\/p>\n\n\n\n<p>We have a legitimate interest in managing our business and responding to your requests\/queries, including directing your requests\/queries to the appropriate companies within the Lesaffre Group.<\/p>\n\n\n\n<p>It is necessary for us to process your personal data in order to perform our contract with you or to take action at your request prior to entering into a contract with you. We have a legitimate interest in running our business and providing services to our customers, as well as maintaining a strong relationship with our suppliers. <\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We will collect, use and store your contact details and those of your company in order to provide you with customer support.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We have a legitimate interest in running our business and providing services to our customers.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We will use your contact details, company information, device information and activity information to prevent, investigate and\/or report fraud, terrorism, misrepresentation, security incidents or crime, in accordance with applicable legislation.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We have a legitimate interest in preventing and detecting fraud or other wrongdoing.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We will collect and use contact information, company information and marketing information to send you direct marketing in connection with our relevant products and services, or other products and services provided by us, our affiliates and carefully selected partners.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We have a legitimate interest in promoting our services. Otherwise, your consent (where required by law). <\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We will collect and analyze device and activity information in order to manage and operate our platform, including keeping it current and relevant, developing our business and informing our marketing strategy.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Your consent when cookies (or similar technologies) are used.<br\/><\/p>\n<\/div>\n<\/div>\n\n<p><br\/>In some cases, we have a legitimate interest in using your data. Our legitimate interest varies depending on the purpose for which we use your data, and we explain above what this interest consists of and how it relates to the processing operations we carry out. Where we process personal data on the basis of a legitimate interest, we have, as required by the Data Protection Act, carried out a balancing test to document our interests, examine the impact of the processing on individuals and determine whether the interests of individuals outweigh our interests in the processing. You can obtain further information on this balancing test by using the contact details at the end of this privacy notice   <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>How we share your personal data<\/strong><\/h3>\n\n<p>We may share your data with the following categories of recipients:<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Category of personal data<\/strong><br\/><\/p>\n\n\n\n<p>Contact information<br\/>Marketing information<br\/>Company information<br\/>Device information<br\/>Business information<br\/>Additional information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Beneficiary category  <\/strong><br\/><\/p>\n\n\n\n<p>Agrauxine by Lesaffre<br\/><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Why?<\/strong><\/p>\n\n\n\n<p><br\/>To operate, improve and develop our services.<br\/>To facilitate effective communication and coordination (for example, to address your request to the relevant Agrauxine by Lesaffre entity).<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Contact information<br\/>Marketing information<br\/>Company information<br\/>Device information<br\/>Business information<br\/>Additional information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Third-party service providers<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>We employ other companies and individuals to perform functions on our behalf. These include, for example, hosting and maintenance of the platform and third-party servers. <\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Contact information<br\/>Marketing information<br\/>Company information<br\/>Device information<br\/>Business information<br\/>Additional information<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Law enforcement and fraud prevention agencies<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Prevent, investigate and\/or report fraud, terrorism, misrepresentation, security incidents or crime, in accordance with applicable legislation.<\/p>\n<\/div>\n<\/div>\n\n<h3 class=\"wp-block-heading\"><strong>Where we transfer your personal data<\/strong><\/h3>\n\n<p>The personal data we collect from you may be transferred to and stored outside the EEA\/UK. Due to the global nature of our business, your personal data will be disclosed to group companies located outside the UK and EEA. Where these locations do not offer an adequate level of data protection, we ensure that appropriate safeguards are in place to protect the transfer of your personal data to these countries. A copy of the relevant mechanism can be obtained for review on request using the contact details below.   <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Your choices and your rights<\/strong><\/h3>\n\n<p>You have the following rights:<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p><strong>Law<\/strong><br\/><\/p>\n\n\n\n<p>The right of access<\/p>\n\n\n\n<p>The right of rectification  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p><strong>Summary<\/strong><br\/><\/p>\n\n\n\n<p>Allows you to receive a copy of your personal data<\/p>\n\n\n\n<p>Allows you to correct any inaccurate or incomplete personal data we hold about you<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>The right to erasure  <br\/><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>You may ask us to delete your personal data in certain circumstances.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>The right to restrict processing<br\/><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>You may ask us to stop processing your personal data in certain circumstances.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>The right to object  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>You may object to us processing your personal data on the basis of our (or a third party's) legitimate interests, including processing for direct marketing purposes or profiling for direct marketing purposes, or where we are performing a task in the public interest - your objection will be accepted and we will cease processing your personal data, unless the processing is based on compelling legitimate grounds or is necessary for the exercise or defence of legal claims that may be brought by or against us.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>The right to data portability  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>Allows you to ask us to transmit without hindrance to a third party the personal data you have provided to us, or to give you a copy so that you can transmit them to a third party, where this is technically possible.<\/p>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:33.33%\">\n<p>FRANCE ONLY - Right to give us instructions concerning the use of your personal data after your death<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"--col-larg:66.66%\">\n<p>FRANCE ONLY - You may give us instructions concerning the processing (retention, deletion and disclosure) of your personal data after your death. You may modify or revoke these instructions at any time. <\/p>\n<\/div>\n<\/div>\n\n<p><br\/>These rights may be limited, for example if responding to your request reveals personal data about another person, or if you ask us to delete information that we are required by law or have compelling legitimate interests to retain.  <\/p>\n\n<p><br\/>If you wish to exercise any of these rights, please contact us using the details below.  <\/p>\n\n<p><br\/>Where we rely on your consent, you have the right to withdraw it at any time, without this affecting the lawfulness of the processing based on consent prior to its withdrawal. We may, however, have other legal grounds for processing your data for other purposes, such as those set out above.   <\/p>\n\n<p><br\/>In certain cases, we may send you direct marketing messages without your consent, when we rely on our legitimate interests. You have the absolute right to refuse direct marketing or profiling by us at any time. You can do this by following the instructions in the communication, if it is an e-mail, or by contacting us using the contact details below.<br\/>If your concerns are not resolved, you have the right to lodge a complaint with a data protection authority in the country where you reside or in the country of your place of work or in the country where the alleged breach took place.    <\/p>\n\n<p><br\/>In some cases, the provision of information will be mandatory: if the relevant data is not provided, we will not be able to process your request. The compulsory nature of the information to be provided will be clearly indicated at the time of collection. All other information is optional. For example, for the contact forms available on our Platform, the data required to process your request are those marked with an asterisk on the contact form. If you do not provide this information, your request will not be processed by us.    <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Retention period for personal data<\/strong><\/h3>\n\n<p>Where we process personal data for the purpose of managing your requests and inquiries, we retain this data for the period necessary to process your request, and up to a maximum of 5 years from the last contact.<\/p>\n\n<p><br\/>Where we process personal data for marketing purposes or with your consent, we process the data for a period of 3 years. We also keep a record of the fact that you have asked us not to send you direct marketing or to process your data indefinitely so that we can comply with your request in the future. <\/p>\n\n<p><br\/>When we process personal data for site security purposes, we store it for 4 days.  <\/p>\n\n<p><br\/>Where we process personal data for the purpose of fulfilling a contract, we retain the data for 5 years from your last interaction with us.  <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Updates to this Privacy Notice<\/strong><\/h3>\n\n<p>We reserve the right to update this privacy notice at any time, and will provide you with a new privacy notice when we make substantial updates. We may also inform you from time to time by other means about the processing of your personal data.   <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Contact us<\/strong><\/h3>\n\n<p>The party responsible for processing your personal data is Agrauxine by Lesaffre. If you have any questions about this information notice or if you wish to contact us for any reason concerning the processing of your personal data, please contact us at Agrauxine by Lesaffre - Service Communication - 7 avenue du Grand P\u00e9rign\u00e9, 49070 Beaucouz\u00e9 - France. <\/p>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Summary of how we use your data Agrauxine by Lesaffre uses your personal data as data controller for certain purposes, including to operate and maintain our Platform and to manage our interactions and relationships with you. We may also use your personal data for purposes such as communicating with you...<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-14717","page","type-page","status-publish","hentry"],"acf":{"page_couleur":false},"_links":{"self":[{"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/pages\/14717","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/comments?post=14717"}],"version-history":[{"count":1,"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/pages\/14717\/revisions"}],"predecessor-version":[{"id":14718,"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/pages\/14717\/revisions\/14718"}],"wp:attachment":[{"href":"https:\/\/agrauxine.com\/en\/wp-json\/wp\/v2\/media?parent=14717"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}